Cosmopolitan: Simply Funny!
Contradictions are the main theme in Cosmopolitan this April. Wives and mistresses, blondes and brunettes, those who are proactive and others who believe events unfold by themselves. Also: love versus career and using patronage to climb the career ladder versus making it happen yourself.
Also in the new issue - a special section titled "Simply funny!" These are stories of people who have done something serious on a day usually associated with humor. An overview of the best pranks from Russian and foreign newspapers, and material titled "It was Your Fate" in which our heroine tells how she manages living with a funny last name.
In addition, as part of the contest in honor of the magazine's 15-year anniversary, Cosmo is giving away a Volvo C30 sport-coupe with a unique design by Valentin Yudashkin.
The issue's release is accompanied by a wide-scale advertising campaign: more than 400 outdoor ads on surfaces in Moscow and St. Petersburg, TV spots on channels TNT, CTC and Music-TV as well as radio ads on Yevrope Plus.