Spring Updates to Bazaar.ru Website

Harper’s Bazaar magazine, which celebrates 20 years in Russia in 2016, ¬has updated its website Bazaar.ru. Its user interface and basic menu has been redesigned. The overall structure of the portal has been pared down to five main sections: Fashion, Beauty, Lifestyle, Flash and Bazaar Art.

Haute couture, ready-to-wear collections and photo shoots by leading fashion houses have been assigned their own news feed so that readers will never miss a single fashion show. The new “Voting” section allows them to cast their votes for the best new looks from fashion happenings and red carpet events.

The new “Bazaar’s Choice” block brings together everything new and essential from the world of fashion and beauty. The special “Dates” section enables readers to stay abreast of all the most important cultural, society and fashion events.

An ad campaign with a potential reach of more than 2.5 million people accompanies the redesign of the Bazaar.ru website.

Bazaar.ru is a leading guide to the world of fashion, art, beauty, lifestyle and the best society events in Russia and abroad. Breaking news, seasonal trends and non-stop reporting make Bazaar.ru your go-to encyclopedia of fashion!

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