The March issue of Esquire magazine presents the main story of the year: editors’ picks of the newest heroes in 12 fields, from film directors, writers, and businesspeople to techies, musicians, and chefs.
The cover features musician Ilya Lagutenko wearing a sweatshirt with the inscription “Mumiy Troll" in honor of the anniversary of the famous group’s debut album. The new heroes featured in this issue range from athlete Alexei Miranchuk to the rising new rock star Grechka. These are “people who live their lives so as to change ours." The magazine published a bio and short a video of each as a sort of calling card.
The issue is already on sale.