The Internet subscription campaign to Robb Report Russia has successfully ended. For two months the visitors of promo web site http://promo.robbreport.ru could fill in the special form, subscribe to the magazine and get the last issue.
The original idea of the campaign attracted a great number of new readers.
"Internet subscription is a very effective instrument of work with our readers, and it allowed us to attract more subscribers," said Tatyana Skiba, Robb Report Russia marketing director.