"Orange" is back
In august the free consumer magazine "Oranzhevy Apelsin" (Orange) resumes its publication. Its first issue came out in January. This year it will appear three more times: in August, October and December. Each issue circulation will be 910,000 copies.
The magazine has kept its A5 format. It will be distributed in supermarkets in Nizhny Novgorod, Perm and Rostov-na-Donu and as a supplement to the regional circulation of IM women magazines (750,000 copies).
The project is being released jointly with leading consumer companies on the Russian market: Nestle, Unilever, Reckitt Benckiser, SCJonson and Gillette.
The magazine has kept its A5 format. It will be distributed in supermarkets in Nizhny Novgorod, Perm and Rostov-na-Donu and as a supplement to the regional circulation of IM women magazines (750,000 copies).
The project is being released jointly with leading consumer companies on the Russian market: Nestle, Unilever, Reckitt Benckiser, SCJonson and Gillette.
