Cosmo opens the Secret of Success
On 27 June a joint promo campaign of the Cosmopolitan magazine and the Secret brand was held, which presented a new line of deodorants for women in St.Petersburg.
40 promo girls gave citizens 10,000 balloons with the logos of Cosmo and Secret.
The campaign's slogan was "Read Cosmo and Open the Secret of Success!" and it was received well by young St.Petersburg citizens, later that day the balloons could be seen all over the city.
40 promo girls gave citizens 10,000 balloons with the logos of Cosmo and Secret.
The campaign's slogan was "Read Cosmo and Open the Secret of Success!" and it was received well by young St.Petersburg citizens, later that day the balloons could be seen all over the city.
