New Project from Custom Publishing

The Custom Publishing department of Sanoma Independent Media presents a project for Home Credit and Finance Bank — a magazine called Number One, whose first issue was released in late December.

The 24 striking pages of the publication contain New Year’s greetings from Home Credit and Finance Bank to its employees using original and colorful designs in the style of greeting cards from the 1950s and 1960s. Senior managers from branch offices in the capital and the regions posed for photos, with more than 100 taking part in the project. The photos were incorporated into watercolor New Year’s scenes depicting holiday fun and festivities.

In addition, the publication ran articles by senior managers about teamwork and love for your job.